Website design improves your business’s credibility by 75%. If your website has mistakes, it fails to build trust. Websites that hook the readers and convert the clicks into conversions are not simple. Business owners and designers sometimes make mistakes while designing websites. In this blog, we will discuss common web design mistakes that should be avoided to create websites that perform well.

Whether you are a business owner or a web design company, this article will help you understand how to design a website while avoiding mistakes.

1: Non Responsive Design

This means your website doesn’t seem to be on other screens like mobile phones, tablets, and laptops as it looks on the desktop. Your website looks good on a desktop, but on small screens, they have to scroll horizontally or zoom in to know what the website is about.

Nowadays, most users visit websites on their mobile. If your website is not mobile-friendly, your visitors will immediately leave the site, and eventually, you will lose potential customers.

Solution
The designer needs to implement a responsive website design framework to avoid this mistake. Use fluid layouts, CSS media queries, and scalable images. And test the design on different devices.

2: Cluttered Interface

A cluttered interface refers to a website layout that is too busy and disorganized. When a website designer tries to add all the information or all the elements (images, videos, or ads) on a single page. This confuses readers, who can’t properly focus on essential aspects.

Solution
Use white space to divide the content into separate sections. Avoid lengthy paragraphs. Break content into headings and bullet points to organize the content.

3: Slow Loading Speed

Slow loading speed can have a significant impact on user experience and SEO. If your website takes longer to load, its bounce rate will increase. Visitors may even leave the website before it’s fully loaded.

Common reasons include:
1: Large image files
2: Unoptimized code
3: Too many HTTP requests
4: Uncompressed files

Solution
1: Compress HTML, CSS, and JavaScript files.
2: Use lazy loading techniques for images and videos,
3: Reduce redirects,
4: Leverage browser caching to improve website loading speed.

4: Unclear Navigation

People often visit the website to get information about the business. They want to find relevant information quickly and easily. What if they can’t get it? After three clicks, they will leave.
Too many links, submenus, and hidden navigation confuse visitors. Whether you are a business owner or a website design services provider, remember that if your web design is too complicated, it will never convert visitors into customers.

Solution
A designer should keep the navigation simple and clear. Use clear, descriptive labels. Add a search bar and breadcrumb navigation. Also, use sticky navigation so users don’t have to scroll back up.

“Remember, simple and effective.”

5: Weak Call To Action (CTA)

The call to action stimulates readers to take the next step. Whether you want them to sign up for a newsletter, click the link, follow the page, or subscribe to a YouTube channel. Your website should have a clear CTA.

Some websites have generic or outdated CTAs. The color contrast for the CTA button is not enticing and cannot even capture the readers’ attention.

Solution
Write a clear, compelling CTA that guides readers to what they should do next. Use visually appealing contrast for the CTA button and clear font to help readers understand what you want them to do.

6: Ignoring SEO Fundamentals

SEO is an essential factor for increasing organic traffic. However, some websites lack important on-page SEO practices, such as not adding meta tags, missing alt text for images, and poor URL structure.

Solution
Add meta tags, alt text for each image, and a comprehensive URL to fix this problem. Remember keyword density when adjusting keywords in content.

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If you need a website from scratch or revamp the old one. Website’s Convenience, a Memphis-based website design agency, has a team of professional designers who build your website. We aim to design a custom website that resonates with your audience.

A poorly designed website fails to attract the audience.

A well-structured and optimized website enhances credibility, builds trust and improves conversion. We offer different website design packages. Contact our design team or fill out the request form to get started!

Conclusion

Avoiding these mistakes can increase your website’s credibility and improve user experience. In this blog, you have learned some common mistakes. Review your website, and if there is any mistake, fix it now for a better user experience.